How to Access Newspaper ZIP Code Data for Multiple Quarters

Use AAM's Newspaper Analyzer to access ZIP code data over several time periods.

 

Since 2015, U.S. newspapers have filed data quarterly with AAM, providing media buyers with more frequent data. In this video, we’ll select several newspapers in AAM’s Media Intelligence Center and create a report that looks at ZIP code data for the same quarter over three years.

Previous Article
How Can I See Which Magazines Missed or Exceeded Rate Base?
How Can I See Which Magazines Missed or Exceeded Rate Base?

AAM’s Periodical Analyzer makes it easy to quickly scan for rate base variances.

Next Article
Master the Basics of the Media Intelligence Center in 30 Minutes
Master the Basics of the Media Intelligence Center in 30 Minutes

Get up to speed with this fast-paced, on-demand webinar.

×

Become a media data guru with AAM’s Data Insider

First Name
Last Name
Company Name
Thank you!
Error - something went wrong!