B2B/Farm Publisher’s Statement Terms and Definitions

A glossary of paid and nonpaid circulation terms.

B2B/Farm Publisher's Statement TermsGain a full understanding of AAM business and farm publisher’s statement terms by downloading this comprehensive glossary.

Definitions are broken out by the following categories:

  • General circulation terms such as field served, digital version (replica) and digital edition (nonreplica)
  • Average qualified paid circulation including qualified paid individual and qualified paid association
  • Average qualified nonpaid circulation including qualified nonpaid individual and qualified nonpaid association
  • Analyzed nonqualified circulation such as nonqualified allocated for shows and conventions and nonqualified miscellaneous including staff copies
  • Age of source analysis such as direct request from recipient, direct request from recipient’s company and communication other than request
  • And much more
Previous Article
Overview of Consumer Magazine Report Modifications
Overview of Consumer Magazine Report Modifications

Review statement changes that became effective with the December 2015 reporting period.

No More Articles


Become a media data guru with AAM’s Data Insider

First Name
Last Name
Company Name
Thank you!
Error - something went wrong!