View Magazine Metrics with the Periodical Analyzer [Video]

Review how to generate reports for all magazine metrics in the Periodical Analyzer.

 

All AAM consumer magazines in the U.S. and Canada began reporting data on a new, streamlined publisher’s statement for the December 2015 filing period. The abbreviated layout presents magazines’ most frequently used data in an upfront, easy-to-understand format.

Magazines still report a full data set, but some of the information is only accessible in the Periodical Analyzer, an in-depth analysis tool that's available in the Media Intelligence Center.

The below webinar explains where to find magazine metrics in the Periodical Analyzer and highlights the streamlined statement.

 

Are you ready to take your analysis to the next level? View Mastering AAM’s Periodical Analyzer webinar now.

Previous Article
Which Report in the Periodical Analyzer Should I Use?
Which Report in the Periodical Analyzer Should I Use?

AAM provides the answers to several magazine media planning questions.

Next Article
How to Find and Create Reports using Historical Data
How to Find and Create Reports using Historical Data

View data over time for trending insights.

×

Become a media data guru with AAM’s Data Insider

First Name
Last Name
Company Name
Thank you!
Error - something went wrong!