#Shareable: Overcome Online Advertising’s 4 Major Hurdles

July 11, 2016

In our new LinkedIn SlideShare we provide 10 steps for more trusted and transparent media. Put these steps into action to begin tackling the industry’s concerns with programmatic buying, ad fraud, viewability and ad blocking today.

Elise Baer, Interactive Communications Manager
 

In our Guide to Media Transparency we take a look at the four major hurdles currently impacting the state of transparency in the digital ecosystem: accountability in programmatic buying, ad fraud, viewability and ad blocking.

Here are 10 steps that can help you start to overcome these hurdles and improve transparency and trust with your media partners.

 

Want to share the graphic on your social media channels? Please consider sharing Twitter or LinkedIn using the hashtag #TransactwithTrust and our handle @auditedmedia

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