Discover the Limitations of Ad Fraud Measurement [SlideShare]

April 5, 2018

Learn how ad fraud measurement technology can provide a false sense of security.

Elise Baer, Interactive Communications Manager

 

MRC-accredited ad fraud detection and measurement services provide important reassurance to the digital market that measurement processes and procedures adhere to industry standards. But there are limits to the technology. To better understand those limits, we review the differences between in-ad and on-page measurement techniques. Find out more in our latest SlideShare.

 

Ready to learn more about winning the war on digital ad fraud? Follow us on SlideShare and LinkedIn as we unveil 3 Truths That Help Confront the Digital Ad Fraud Crisis.

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