News & Views for B2B and Farm Media

Everything you need to know to stay informed about AAM and the media industry.

  • 3 Qualities Advertisers Want in a Digital Publisher

    3 Qualities Advertisers Want in a Digital Publisher

    With billions lost to digital ad fraud in 2019, advertisers are being far more selective in choosing their publishing partners.

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  • 4 Charts That Show the Impact of Ad Fraud on Marketers

    4 Charts That Show the Impact of Ad Fraud on Marketers

    A roundup of charts from industry studies on the impact of digital ad fraud.

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  • Is Your Website at Risk for Ad Fraud?

    Is Your Website at Risk for Ad Fraud?

    Even quality sites can fall victim to ad fraud. Here are four questions that will help you evaluate your risk.

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  • AAM Titles Included on New IFABC Global Certified Media List

    AAM Titles Included on New IFABC Global Certified Media List

    Media buyers may access nearly 15,000 audited media brands across 19 countries.

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  • New Materials to Promote Your Audit

    New Materials to Promote Your Audit

    Download logos, social media posts and small space ads.

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  • AAM Welcomes New Director; Re-Elects Others

    AAM Welcomes New Director; Re-Elects Others

    Director elections were announced at AAM’s annual business meeting. See who was re-elected and get to know the new director.

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  • HF Media’s Jeanne Finegan on How Audited Digital Media Drives Greater ROI

    HF Media’s Jeanne Finegan on How Audited Digital Media Drives Greater ROI

    Having recently joined AAM’s board of directors, she shares her views on digital ad fraud and the importance of third-party media verification.

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  • AAM Insiders: Auditors Offer Tips to Help Publishers Navigate the Audit

    AAM Insiders: Auditors Offer Tips to Help Publishers Navigate the Audit

    Get a behind-the-scenes peek at the auditing process and learn valuable tips.

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  • 5 New Brand View Profiles Worth Viewing

    5 New Brand View Profiles Worth Viewing

    New participants include Transport Magazine & L'Écho du Transport, three titles from TEN: Publishing and The Maui News.

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  • Media Buyers Value AAM Data [infographic]

    Media Buyers Value AAM Data [infographic]

    Here's a snapshot of the reach and usage of AAM data for the first half of 2019.

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  • The War on Ad Fraud: Why Digital Publishers Need an Armory to Win the Battle

    The War on Ad Fraud: Why Digital Publishers Need an Armory to Win the Battle

    Publishers can take steps to reduce fraud and get rewarded for their quality content and audience.

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  • The Globe and Mail’s Phillip Crawley: Why Are We Asking People to Pay for Advertising Blindly?

    The Globe and Mail’s Phillip Crawley: Why Are We Asking People to Pay for Advertising Blindly?

    AAM’s Joan Brehl recently hosted a panel discussion focused on digital marketers. Learn what she thought were the five most insightful comments.

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  • 5 Steps to Protect Your Website from Digital Ad Fraud

    5 Steps to Protect Your Website from Digital Ad Fraud

    Here are a few suggestions to reduce your website’s risk for becoming a target for ad fraud.

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  • AAM Explains: What is the 3ve Digital Ad Fraud Investigation?

    AAM Explains: What is the 3ve Digital Ad Fraud Investigation?

    Late last year, the FBI filed charges after its largest digital ad fraud investigation. Here’s what you should know.

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  • 3 Ways to Access New Data in the Media Intelligence Center

    3 Ways to Access New Data in the Media Intelligence Center

    Newspapers, magazines and business publications are all sharing new data in the month of February. Learn how to access it.

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  • Get to the truth about digital ad fraud.

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  • 6 Actions Buyers and Publishers Can Take to Fight Digital Ad Fraud

    6 Actions Buyers and Publishers Can Take to Fight Digital Ad Fraud

    A few steps to take to minimize the impact of ad fraud on your business.

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  • AAM Chairman: A History of Trust and Why It Matters

    AAM Chairman: A History of Trust and Why It Matters

    How the lessons of 1914 still ring true today.

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  • 3 Truths to Confront the Digital Ad Fraud Crisis

    3 Truths to Confront the Digital Ad Fraud Crisis

    Learn how ad fraud occurs and how to mitigate its impact.

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