News & Views

Everything you need to know to stay informed about AAM and the media industry.

  • How a Point-of-Care Media Audit Works

    How a Point-of-Care Media Audit Works

    An overview of the point-of-care media verification process from an AAM auditor’s perspective.

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  • 3 Qualities Advertisers Want in a Digital Publisher

    3 Qualities Advertisers Want in a Digital Publisher

    With billions lost to digital ad fraud in 2019, advertisers are being far more selective in choosing their publishing partners.

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  • The Basics of Point-of-Care Marketing Audits

    The Basics of Point-of-Care Marketing Audits

    How AAM is working to promote advertising transparency at doctors’ offices and pharmacies.

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    Navigate your way through the media landscape with AAM's Buy/Sell Connection.

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  • Coastal Angler Magazine’s Ben Martin on How an AAM Audit Starts Conversations with Advertisers

    Coastal Angler Magazine’s Ben Martin on How an AAM Audit Starts Conversations with Advertisers

    The publisher of this free publication network shares his thoughts on how an audit has helped his company gain exposure with national advertisers.

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  • 4 Charts That Show the Impact of Ad Fraud on Marketers

    4 Charts That Show the Impact of Ad Fraud on Marketers

    A roundup of charts from industry studies on the impact of digital ad fraud.

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  • Circulation 101: 3 Examples of Magazine Media Promotions

    Circulation 101: 3 Examples of Magazine Media Promotions

    Learn more about programs that generate paid subscriptions or single-copy sales for magazine media.

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  • Is Your Website at Risk for Ad Fraud?

    Is Your Website at Risk for Ad Fraud?

    Even quality sites can fall victim to ad fraud. Here are four questions that will help you evaluate your risk.

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  • Point-of-care advertising is booming. Is your investment protected?

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  • AAM Titles Included on New IFABC Global Certified Media List

    AAM Titles Included on New IFABC Global Certified Media List

    Media buyers may access nearly 15,000 audited media brands across 19 countries.

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  • New Materials to Promote Your Audit

    New Materials to Promote Your Audit

    Download logos, social media posts and small space ads.

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    Become a media data guru with AAM’s Data Insider

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  • AAM Welcomes New Director; Re-Elects Others

    AAM Welcomes New Director; Re-Elects Others

    Director elections were announced at AAM’s annual business meeting. See who was re-elected and get to know the new director.

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  • Case Study: Phreesia Achieves AAM Certification to Bring Third-Party Trust to its Patient Intake Platform

    Case Study: Phreesia Achieves AAM Certification to Bring Third-Party Trust to its Patient Intake Platform

    The point-of-care platform certification provides greater transparency and ongoing media assurance.

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  • HF Media’s Jeanne Finegan on How Audited Digital Media Drives Greater ROI

    HF Media’s Jeanne Finegan on How Audited Digital Media Drives Greater ROI

    Having recently joined AAM’s board of directors, she shares her views on digital ad fraud and the importance of third-party media verification.

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  • Circulation 101: Using the Word “Free” in Paid U.S. News Media Promotions

    Circulation 101: Using the Word “Free” in Paid U.S. News Media Promotions

    Review the types of programs where using the word “free” is permissible.

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  • Analyzing Magazine Data: When to Use Snapshot vs. Publisher’s Statement vs. Periodical Analyzer

    Analyzing Magazine Data: When to Use Snapshot vs. Publisher’s Statement vs. Periodical Analyzer

    Review AAM’s reports and tools for magazine data and get tips on when to use which one.

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  • AAM Insiders: Auditors Offer Tips to Help Publishers Navigate the Audit

    AAM Insiders: Auditors Offer Tips to Help Publishers Navigate the Audit

    Get a behind-the-scenes peek at the auditing process and learn valuable tips.

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  • Circulation 101: 8 Examples of News Media Promotion Offers

    Circulation 101: 8 Examples of News Media Promotion Offers

    See what types of programs and offers generate paid home delivery circulation for news media outlets.

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  • Rapid Report Moving to Brand View

    Rapid Report Moving to Brand View

    Magazine’s issue-by-issue data will now be included in Brand View profiles.

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  • Get to the truth about digital ad fraud.

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  • Video Overview Highlights Key Elements of Magazine Snapshot Report

    Video Overview Highlights Key Elements of Magazine Snapshot Report

    Take a tour of the magazine Snapshot report in just two minutes.

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  • 3 Trends in the Magazine Snapshot Report

    3 Trends in the Magazine Snapshot Report

    We analyzed the data in the latest magazine Snapshot report and this is what we found.

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  • 5 Things You Can Learn in the Magazine Snapshot Report

    5 Things You Can Learn in the Magazine Snapshot Report

    Twice-yearly report highlights what’s to come in magazine publisher’s statements.

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  • 5 New Brand View Profiles Worth Viewing

    5 New Brand View Profiles Worth Viewing

    New participants include Transport Magazine & L'Écho du Transport, three titles from TEN: Publishing and The Maui News.

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