News & Views
Everything you need to know to stay informed about AAM and the media industry.
-
![How Audits Build Trust [Infographic]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTcyNDcyJmNtZD1pdGVtZWRpdG9yaW1hZ2UmZmlsZW5hbWU9aXRlbWVkaXRvcmltYWdlXzVjMTI3MmUxZWExYzcucG5nJnZlcnNpb249MDAwMCZzaWc9Y2FhYmE0MmQzZjhlZjE2MjMzYTRmMjg5OTM5MzE1MjA%25253D&size=1&version=1544805020&sig=a9cee738c695785549fa30309108458c&default=hubs%2Ftilebg-blogs.jpg)
Read ArticleHow Audits Build Trust [Infographic]
In our latest infographic, we explore three different levels of assurance and how each are achieved.
-
Read ArticleThe Top 5 News Stories About Digital Ad Fraud in 2018
We’ve recapped some of the most important news stories dedicated to the digital ad fraud problem.
-
Read ArticleCirculation 101: Defining Paid and Verified Magazine Subscriptions
There are many different categories of paid and verified magazine subscriptions. Review the definitions here.
-
Read ArticleNew NMA Report Showcases the Value of News Media for Advertisers
The News Advertising Panorama books highlights the benefits for marketers advertising in print and digital news media.
-
Read ArticleICYMI: Top 10 Blogs of 2018
See what readers found most interesting in 2018.
-
Read ArticleTrusted Media Brands’ Bonnie Kintzer on How 360° Data Supports an ‘Audience First’ Message
Having recently joined AAM’s board of directors, she discusses why cross-media data is important to the vitality of magazines and the innovative ways Trusted Media Brands is connecting with readers.
-
Read ArticleWhy Buyers Should Ask Media Companies About Their Audits
New video explains how asking for an audit safeguards media investments.
-
Read Article6 Actions Buyers and Publishers Can Take to Fight Digital Ad Fraud
A few steps to take to minimize the impact of ad fraud on your business.
-
Read ArticleCirculation 101: U.S. Newspaper Terms for Paid and Business/Traveler Circulation
A review of some of the terms used to describe the two categories of paid circulation: individually paid and business/traveler paid
-
Read ArticleCounty-Level Data Now Available by Quarter for U.S. Newspapers
More frequent data will make it easier for buyers to analyze market reach.
-
Read ArticleFrom the CEO: How AAM Connects Buyers and Sellers
Tom Drouillard reviews several key initiatives from the 2018 annual business meeting.
-
Read ArticleAAM Welcomes Four New Buyer Directors
Director elections were announced at AAM’s annual business meeting. See who was re-elected and get to know some new faces.
-
Read ArticleMagazines Canada Releases New Research on Business Media Audiences
Study finds audiences are highly engaged and wield decision-making power.
-
Read ArticleHow Changes to County Analysis Reporting Saves Newspapers Time
New methodology defines county by USPS ZIP code.
-
Read ArticleA Look at News Media Companies Using AAM's New Mapping Tool
With the recent launch of the Distribution Map tab in AAM Brand View, we’ve selected a few news media clients who are making the most of this new feature and their complimentary profiles.
-
Read ArticleNew Directors Join AAM’s Board
Learn more about the new representatives from Starcom and Trusted Media Brands.
-
Read Article4 Reasons Why Ad Fraud Matters to Local Markets
Dr Augustine Fou, cybersecurity and ad fraud researcher, thinks you should be paying attention to the local ad fraud discussion.
-
Get to the truth about digital ad fraud.
Learn More -
Read ArticleAAM Chairman: A History of Trust and Why It Matters
How the lessons of 1914 still ring true today.
-
Read Article5 Charts That Demonstrate the Scope of Digital Ad Fraud
A roundup of charts from industry studies on the impact of digital ad fraud.
-
Read ArticleNearly 100 Consumer Magazine Profiles Now Live in AAM Brand View
MPA member magazines also launched the new MPA MM360° Brand View tab to give buyers access to MPA 360° metrics alongside AAM-verified data.
-
Read Article3 Ways to Promote Your AAM Brand View Profile
Spread the word about your media brand with these tips.
-
Loading More...
