News & Views

Everything you need to know to stay informed about AAM and the media industry.

  • Media Buyers Value AAM Data [infographic]

    Media Buyers Value AAM Data [infographic]

    Here's a snapshot of the reach and usage of AAM data for the first half of 2019.

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  • The War on Ad Fraud: Why Digital Publishers Need an Armory to Win the Battle

    The War on Ad Fraud: Why Digital Publishers Need an Armory to Win the Battle

    Publishers can take steps to reduce fraud and get rewarded for their quality content and audience.

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  • American MainStreet Publication’s Mark Adeszko on How a Network Audit Helps Reach Advertisers

    American MainStreet Publication’s Mark Adeszko on How a Network Audit Helps Reach Advertisers

    AMP’s leader explains how an AAM audit strengthens its member magazines

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    Navigate your way through the media landscape with AAM's Buy/Sell Connection.

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  • Circulation 101: U.S. Newspaper Terms for Nonpaid Circulation

    Circulation 101: U.S. Newspaper Terms for Nonpaid Circulation

    U.S. newspaper reports and data have separate categories for nonpaid circulation. Read this brief overview to learn more.

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  • AAM Helps Draft Verification Guidelines for the Point-of-Care Market

    AAM Helps Draft Verification Guidelines for the Point-of-Care Market

    The new guidelines will help advance point-of-care media channels.

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  • 3 Points to Share About Your AAM Audit

    3 Points to Share About Your AAM Audit

    Talking points about the benefits of an AAM audit to share with advertisers.

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  • What You Get When Your News Media Company Partners with AAM

    What You Get When Your News Media Company Partners with AAM

    The real power comes from how audited information is used to differentiate your brand.

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  • Circulation 101: Defining Magazine Single-Copy Sales and Analyzed Nonpaid Circulation

    Circulation 101: Defining Magazine Single-Copy Sales and Analyzed Nonpaid Circulation

    Exploring some of the foundational knowledge needed to understand and analyze print and digital circulation.

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  • The Globe and Mail’s Phillip Crawley: Why Are We Asking People to Pay for Advertising Blindly?

    The Globe and Mail’s Phillip Crawley: Why Are We Asking People to Pay for Advertising Blindly?

    AAM’s Joan Brehl recently hosted a panel discussion focused on digital marketers. Learn what she thought were the five most insightful comments.

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    Become a media data guru with AAM’s Data Insider

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  • 6 Audit Facts that Media Buyers and Publishers Agree On

    6 Audit Facts that Media Buyers and Publishers Agree On

    Industry leaders explain how audits help achieve the goals of trust and transparency.

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  • 5 Steps to Protect Your Website from Digital Ad Fraud

    5 Steps to Protect Your Website from Digital Ad Fraud

    Here are a few suggestions to reduce your website’s risk for becoming a target for ad fraud.

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  • How Apple News+ Impacts AAM Reporting

    How Apple News+ Impacts AAM Reporting

    Apple has a new subscription service for magazines, how will those copies be reported in AAM data?

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  • planitretail’s Matt Spahn on How AAM Data Informs News Media Ad Spend

    planitretail’s Matt Spahn on How AAM Data Informs News Media Ad Spend

    Agency founder shares his insights on using AAM data.

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  • Media Planners Discuss Why They Use AAM to Plan News Media Spend

    Media Planners Discuss Why They Use AAM to Plan News Media Spend

    Media planners from NSA Media and Retail Print Media describe how they use AAM-verified data and tools to find news media publishers.

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  • 3 Trends in the Magazine Snapshot Report

    3 Trends in the Magazine Snapshot Report

    AAM’s magazine Snapshot report was released last month. We analyzed the data and this is what we found.

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  • GateHouse Media Launches AAM Brand View for 71 Publications

    GateHouse Media Launches AAM Brand View for 71 Publications

    How the publisher is using Brand View to boost brand visibility across its network.

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  • How AAM Works for News Media Publishers and Buyers [Video]

    How AAM Works for News Media Publishers and Buyers [Video]

    The value of AAM-verified data and tools such as Brand View from our clients’ perspective.

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  • Get to the truth about digital ad fraud.

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  • 3 Ways to Access New Data in the Media Intelligence Center

    3 Ways to Access New Data in the Media Intelligence Center

    Newspapers, magazines and business publications are all sharing new data in the month of February. Learn how to access it.

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  • 5 Things You Can Learn in the Magazine Snapshot Report

    5 Things You Can Learn in the Magazine Snapshot Report

    Twice-yearly report highlights what’s to come in magazine publisher’s statements.

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  • AAM Explains: What is the 3ve Digital Ad Fraud Investigation?

    AAM Explains: What is the 3ve Digital Ad Fraud Investigation?

    Late last year, the FBI filed charges after its largest digital ad fraud investigation. Here’s what you should know.

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  • Industry Leaders Reflect on 2018, Offer Predictions for 2019

    Industry Leaders Reflect on 2018, Offer Predictions for 2019

    Executives from MPA, NMA, Connectiv, DAAC, MMA and more share their thoughts on what lies ahead for media.

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