News & Views

Everything you need to know to stay informed about AAM and the media industry.

  • Circulation 101: Using the Word “Free” in Paid U.S. News Media Promotions

    Circulation 101: Using the Word “Free” in Paid U.S. News Media Promotions

    Review the types of programs where using the word “free” is permissible.

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  • Analyzing Magazine Data: When to Use Snapshot vs. Publisher’s Statement vs. Periodical Analyzer

    Analyzing Magazine Data: When to Use Snapshot vs. Publisher’s Statement vs. Periodical Analyzer

    Review AAM’s reports and tools for magazine data and get tips on when to use which one.

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  • AAM Insiders: Auditors Offer Tips to Help Publishers Navigate the Audit

    AAM Insiders: Auditors Offer Tips to Help Publishers Navigate the Audit

    Get a behind-the-scenes peek at the auditing process and learn valuable tips.

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    Navigate your way through the media landscape with AAM's Buy/Sell Connection.

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  • Circulation 101: 8 Examples of News Media Promotion Offers

    Circulation 101: 8 Examples of News Media Promotion Offers

    See what types of programs and offers generate paid home delivery circulation for news media outlets.

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  • Rapid Report Moving to Brand View

    Rapid Report Moving to Brand View

    Magazine’s issue-by-issue data will now be included in Brand View profiles.

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  • Video Overview Highlights Key Elements of Magazine Snapshot Report

    Video Overview Highlights Key Elements of Magazine Snapshot Report

    Take a tour of the magazine Snapshot report in just two minutes.

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  • 3 Trends in the Magazine Snapshot Report

    3 Trends in the Magazine Snapshot Report

    We analyzed the data in the latest magazine Snapshot report and this is what we found.

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  • 5 Things You Can Learn in the Magazine Snapshot Report

    5 Things You Can Learn in the Magazine Snapshot Report

    Twice-yearly report highlights what’s to come in magazine publisher’s statements.

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  • 5 New Brand View Profiles Worth Viewing

    5 New Brand View Profiles Worth Viewing

    New participants include Transport Magazine & L'Écho du Transport, three titles from TEN: Publishing and The Maui News.

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    Become a media data guru with AAM’s Data Insider

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  • Media Buyers Value AAM Data [infographic]

    Media Buyers Value AAM Data [infographic]

    Here's a snapshot of the reach and usage of AAM data for the first half of 2019.

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  • The War on Ad Fraud: Why Digital Publishers Need an Armory to Win the Battle

    The War on Ad Fraud: Why Digital Publishers Need an Armory to Win the Battle

    Publishers can take steps to reduce fraud and get rewarded for their quality content and audience.

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  • American MainStreet Publication’s Mark Adeszko on How a Network Audit Helps Reach Advertisers

    American MainStreet Publication’s Mark Adeszko on How a Network Audit Helps Reach Advertisers

    AMP’s leader explains how an AAM audit strengthens its member magazines

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  • Circulation 101: U.S. Newspaper Terms for Nonpaid Circulation

    Circulation 101: U.S. Newspaper Terms for Nonpaid Circulation

    U.S. newspaper reports and data have separate categories for nonpaid circulation. Read this brief overview to learn more.

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  • AAM Helps Draft Verification Guidelines for the Point-of-Care Market

    AAM Helps Draft Verification Guidelines for the Point-of-Care Market

    The new guidelines will help advance point-of-care media channels.

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  • 3 Points to Share About Your AAM Audit

    3 Points to Share About Your AAM Audit

    Talking points about the benefits of an AAM audit to share with advertisers.

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  • What You Get When Your News Media Company Partners with AAM

    What You Get When Your News Media Company Partners with AAM

    The real power comes from how audited information is used to differentiate your brand.

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  • Circulation 101: Defining Magazine Single-Copy Sales and Analyzed Nonpaid Circulation

    Circulation 101: Defining Magazine Single-Copy Sales and Analyzed Nonpaid Circulation

    Exploring some of the foundational knowledge needed to understand and analyze print and digital circulation.

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  • The Globe and Mail’s Phillip Crawley: Why Are We Asking People to Pay for Advertising Blindly?

    The Globe and Mail’s Phillip Crawley: Why Are We Asking People to Pay for Advertising Blindly?

    AAM’s Joan Brehl recently hosted a panel discussion focused on digital marketers. Learn what she thought were the five most insightful comments.

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  • 6 Audit Facts that Media Buyers and Publishers Agree On

    6 Audit Facts that Media Buyers and Publishers Agree On

    Industry leaders explain how audits help achieve the goals of trust and transparency.

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  • 5 Steps to Protect Your Website from Digital Ad Fraud

    5 Steps to Protect Your Website from Digital Ad Fraud

    Here are a few suggestions to reduce your website’s risk for becoming a target for ad fraud.

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  • How Apple News+ Impacts AAM Reporting

    How Apple News+ Impacts AAM Reporting

    Apple has a new subscription service for magazines, how will those copies be reported in AAM data?

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