Featured Content
Specially curated articles designed to inform and inspire.
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Read ArticleWhy Meredith’s Doug Olson Believes Premium Content Providers Will Rise to the Top
New director discusses his biggest challenges and what he hopes the AAM board will accomplish.
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Read ArticleWhat's the Difference Between Requested, Targeted and Market Coverage Home Delivery Newspapers?
Not all home delivery newspapers are paid subscriptions. Learn here about the different categories of nonpaid home delivery.
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Read ArticlePublishers: 3 Reasons Your Team Should Access the Media Intelligence Center
AAM data provides media intelligence to you and your colleagues.
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Read ArticleGateHouse Media’s Robert Saurer On What He Thinks Newspapers Can Do to Leverage Their Local Marketplaces
AAM's new board director discusses how publishers can diversify their revenue streams and the importance of cross-platform data.
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Read ArticleBrand View Usage by the Numbers
Infographic shows who is looking at Brand View and how often they’re interacting with profiles.
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Read ArticleZenith’s Karen Finelli on Why Cross-Media Data is the Key to Selling Brand Vitality
Having recently joined AAM’s board of directors, she shares her views on the importance of independent media audits and the need for setting standards in digital advertising.
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Read ArticleThe Relationship Between News Media Data, Audits and CPMs
Blue SoHo’s Kurt Kopinski explains how data and audits directly impact CPMs.
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Read Document
3 Truths to Confront the Digital Ad Fraud Crisis
Learn how ad fraud occurs and how to mitigate its impact.
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Read ArticleView App Metrics, Social Engagement and More with the Cross-Media Analyzer
Expand your analysis beyond print circulation with cross-media data.
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Read ArticleWhat's the Difference between Qualified and Verified U.S. Newspaper Circulation?
Learn more about these two types of analyzed nonpaid distribution.
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Read Article4 of the Most Frequently Viewed Brand View Profiles
Washington Post, American City Business Journals Group, Bloomberg Businessweek and Fort Worth Star-Telegram generate high viewership to their Brand View profiles. See what they’re doing right.
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Read ArticleWhy Digital Ad Fraud Needs to Be Addressed First
Fraud impacts all downstream measurements. Learn some practical tips for bringing confidence back to digital advertising.
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![Discover the Limitations of Ad Fraud Measurement [SlideShare]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTcyNDcyJmNtZD1pdGVtZWRpdG9yaW1hZ2UmZmlsZW5hbWU9aXRlbWVkaXRvcmltYWdlXzVhYzY1Y2VlODcyNjEucG5nJnZlcnNpb249MDAwMCZzaWc9YzZjNmJlYjEyZGFlYzNhOTE2OTg3NTVkNjAxOWQ5OTQ%25253D&size=1&version=1525114190&sig=39a187ff1a4952adde2eecc82c3dbc59&default=hubs%2Ftilebg-blogs.jpg)
Read ArticleDiscover the Limitations of Ad Fraud Measurement [SlideShare]
Learn how ad fraud measurement technology can provide a false sense of security.
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Read ArticleWhat are Affiliated Publications?
Learn about this publication group and how it effects newspaper reporting.
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Read ArticleHow to Find and Create Reports using Historical Data
View data over time for trending insights.
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Read ArticleCirculation 101: General Magazine Circulation Terms
There are some general words and phrases used throughout AAM rules, reports and data pertaining to magazine circulation. Here’s a quick cheat sheet explaining some of the more commonly used terms.
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Read ArticleCirculation 101: General U.S. Newspaper Circulation Terms
The U.S. newspaper circulation industry comes with its own unique vernacular that is used throughout AAM rules, standards and data. Let’s review some of the general terminology and what it means.
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Read ArticleWhat You Can Do to Meet Marketers’ Demands to Fix Digital Ad Fraud
New program addresses fraud by differentiating good publishers who serve ads only to humans
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Read ArticleThe Top 10 U.S. Magazines with Circulation Gains for 2H 2017
New consumer magazine Snapshot report shows several titles reported gains for the second half of 2017.
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![Anatomy of an Attention-Grabbing Brand View Profile [SlideShare]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTcyNDcyJmNtZD1pdGVtZWRpdG9yaW1hZ2UmZmlsZW5hbWU9aXRlbWVkaXRvcmltYWdlXzVhOGMzOGQ2NGEwZGUuanBnJnZlcnNpb249MDAwMCZzaWc9Y2FhOGEzZTNiZjBjZTE5NGE4OTBjMjBlY2E2MWY0NDQ%25253D&size=1&version=1519139652&sig=828c9aa1c3ecc0d3620a88894dadceda&default=hubs%2Ftilebg-blogs.jpg)
Read ArticleAnatomy of an Attention-Grabbing Brand View Profile [SlideShare]
Learn how to design an effective and enticing Brand View profile in 12 simple steps.
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Read ArticleThe 5Ws of Third-Party Point-of-Care Advertising Audits
How AAM is working to promote advertising transparency at doctors’ offices and pharmacies.
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